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Senior Fundraiser - Loyalty
Type of contract: Permanent
Location: United Kingdom
Salary: The starting salary is £34,762 per annum with the possibility of up to £37,742 based on an assessment of skills and experience at the interview stage
Closing date: Monday 19th May 2025
Please note: Given the high volume of interest we are currently receiving, we will be reviewing applications on a rolling basis. The advert may close earlier than stated — potentially as soon as Monday 12th May — if we receive sufficient applications to proceed to the interview stage. We therefore encourage early applications.
Are you passionate about building strong, lasting relationships with supporters and making a real impact in animal welfare? We are looking for a Senior Fundraiser – Loyalty to join our dynamic Individual Giving team at World Animal Protection. In this exciting role, you will help manage and grow our loyalty programme, developing data-driven strategies to increase donor engagement, improve retention, and encourage cross-support across our fundraising activities.
Working closely with colleagues across Fundraising, Data & Insight, and Communications, you will design and deliver innovative retention, reactivation, and cross-sell campaigns. This is a fantastic opportunity for someone who thrives in a collaborative, fast-paced environment, has a strong understanding of supporter journeys, and is passionate about delivering exceptional supporter experiences to help drive transformational change for animals worldwide.
Who are we?
World Animal Protection is the global voice for animal welfare, with 75 years’ experience campaigning for a world where animals live free from cruelty and suffering.
We have offices in 14 countries and work across 47 countries. We collaborate with local communities, the private sector, civil society and governments to change animals’ lives for the better.
Our goal is to change the way the world works to end animal cruelty and suffering for both wild and farmed animals. Through our global food system strategy, we’re working to end factory farming and create a humane and sustainable food system, that puts animals first. By transforming the broken systems that fuel exploitation and commodification, we will give wild animals the right to a wild life. Our work to protect animals will play a vital role in solving the climate emergency, the public health crisis, and the devastation of natural habitats.
What can we offer you?
We are offering a competitive salary and benefits including.
• Help saving for your retirement - join our pension scheme and we’ll match contributions up to 6%
• 24 days’ holiday per year when you join.
• Opportunity to flex public holidays to an alternate day that better suits an employee and their beliefs.
• Additional 3 days to be taken at the end of the calendar year.
• 2 global Wellbeing midyear closure days
• Flexibility – the opportunity to choose start times that align with both business needs and your work-life balance, ensuring the right fit for both the job holder and the role requirements
• Life Assurance - all World Animal Protection employees receive Life Assurance. Under the Death in Service benefit scheme the employee will receive 3x annual salary to go to their nominated beneficiary.
• A range of 'Inclusivity Benefits': providing various types of leave to support belonging and inclusion at work and to assist our employees during critical moments. This includes leave for Bereavement, Carers, Disability, Menstrual/Menopause, Pregnancy Loss, Fertility Treatment, Gender Affirming Medical needs, Companion Animal Bereavement, and 'Pawternity' leave.
To achieve our aim of making World Animal Protection a Diverse and Inclusive employer, we particularly welcome applications from individuals of traditionally under-represented communities and backgrounds.
At World Animal Protection we recruit with our values & behaviours in mind. Please bear this in mind through your application journey. These are:
Global: We make decisions & act with a global mindset
Diverse and Inclusive: We actively encourage and promote diversity, ensure all voices are heard and included and are committed to equal opportunities for all
Collaborative: We work together and co-create to achieve lasting change
Agile: We make change happen in a fast-moving world
Growing People: We continually learn and develop
Accountable: We are role models. We take responsibility for our actions and encourage others to do the same
Courageous: We push boundaries, take risks and set ambitious targets
